The Audience Is Real. The Reach Is Not Measured.
- Belarus Brief
At Belarus’s New Belarus conference, Media IQ’s Pavliuk Bykouski presented Press Club Belarus data (2025–26) on exiled independent media: 133 accounts across 13 newsrooms, views growing from 280M to 448M, and 31.9% of Belarusians reporting contact with independent media. The article examines what the data shows — and where it falls short.